RAPP MENA — جدة - منطقة مكة المكرمة — عقد
WHO WE ARE:
RAPP is a global precision marketing agency built around one belief: brands grow when they understand and serve people as individuals. We combine customer insight, creativity, data and technology to design connected experiences that are relevant, measurable and built to drive action.
As part of Omnicom's Precision Marketing Group, RAPP brings together strategists, creatives, technologists, data specialists and customer experience experts across a global network. Our Saudi operation will build on this strength while developing a locally relevant, future-facing offer for the Kingdom.
THE OPPORTUNITY:
The Account Director will lead the day-to-day relationship between the agency and the client, acting as the primary point of contact and taking overall responsibility for the successful delivery of the brand's marketing and communications activities in Saudi Arabia.
This commercially minded, strategic and creatively aware client leader will translate business objectives into effective integrated marketing solutions, manage multiple workstreams, coordinate internal teams and external partners and ensure that social media, PR, influencer marketing, content, media and events are aligned with the brand strategy and go-to-market plan. The role requires a
strong understanding of the creative process and the ability to guide, challenge and evaluate creative work to ensure it is engaging, relevant to Saudi audiences and effective in meeting the brand's objectives.
WHAT YOU WILL BE RESPONSIBLE FOR:
• Client relationship and account leadership: Act as the primary day-to-day contact for the client; build a trusted relationship; understand business objectives and marketing priorities; lead client meetings, presentations, status updates and strategic discussions; manage expectations, feedback, approvals and escalations.
• Creative understanding and direction: Work closely with strategy and creative teams to shape briefs, contribute to campaign ideas and assess creative concepts and executions; provide clear, constructive feedback; understand the roles of copy, design, art direction, social content and video; and ensure the creative output is strategically sound, distinctive, culturally relevant and aligned with the brand’s identity.
• Integrated campaign and project management: Oversee planning and execution across social media, PR, influencer marketing, content, media and events; translate the go-to-market strategy into actionable plans, timelines and deliverables; coordinate internal teams, suppliers and third-party partners; ensure quality and timely delivery.
• Strategic planning and business understanding: Work with the client and internal strategy teams on the Saudi go-to-market strategy; understand the Saudi automotive market, target audiences, competitive landscape and consumer behavior; contribute to positioning, campaign planning and ongoing brand engagement.
• Commercial and financial management: Monitor account budgets, project costs, resource allocation and agency profitability; keep activities within the approved project budget; coordinate estimates, quotations, purchase orders and invoicing; identify scope changes and communicate commercial implications.
• Reporting and performance management: Oversee campaign and account reporting; ensure monthly and quarterly reports are accurate and timely; monitor progress against KPIs, objectives and milestones; identify risks and recommend solutions.
WHAT YOU WILL BRING:
• 8-12+ years of experience in advertising, marketing, integrated communications or a creative agency environment, with exposure to developing and delivering integrated creative campaigns.
• Experience managing major client accounts, preferably in automotive, mobility, FMCG or other consumer-facing industries.
• Proven experience leading integrated marketing campaigns and multiple project workstreams, with the ability to assess creative concepts and guide work from brief through to execution.
• Strong understanding of the Saudi marketing and advertising landscape, including creative trends, content formats and what resonates with local audiences.
• Experience managing senior client stakeholders and cross-functional teams.
• Strong commercial awareness, budgeting and project management capabilities.
• Fluent Arabic and English, with excellent written and verbal communication skills.
WHAT SUCCESS LOOKS LIKE:
• A strong, trusted and long-term working relationship with the clients.
• Effective coordination and delivery of all agreed marketing workstreams.
• Consistent quality and timely delivery of campaigns and projects, with creative work that is engaging, on-brand and relevant to Saudi audiences.
• Strong budget management and operational control.
• Clear visibility of campaign performance and progress against objectives.
• A well-managed and successful brand launch in Saudi Arabia.
WHY JOIN RAPP SAUDI ARABIA:
This is an opportunity to take a leading role in managing a high-profile automotive brand launch in Saudi Arabia. You’ll work closely with the client and multidisciplinary teams to bring integrated marketing campaigns to life, shape the brand’s presence in the market and ensure every touchpoint delivers against the bigger business and brand objectives. You’ll have the opportunity to combine strategic thinking, creative judgement and client leadership, backed by the capabilities and global network of RAPP and Omnicom.